Sunday, 15 November 2009

Veronica, June 1981: ABBA is sponsoring Jan Lammers

The successful Swedish family company ABBA has been through turbulent times. Their lives and the lives of their children were threatened. All of them are now under strict protection around the clock. And Anni-Frid and Benny have separated, totally unexpected. Only the business interests seem to keep the four grown apart ABBA-members together.

The news about ABBA’s life that reaches the media is most probably only a tip of the iceberg. The fact that the whole thing hasn’t gone to pieces already, is largely thanks to Stig Anderson, the group’s manager. Now that the women, Agnetha and Anni-Frid, are not able to fall back on their male partners any longer, they find comfort with him.

At the time, Stig saw to it that the controversial divorce between Agnetha and Björn was announced at the right time. And that it didn’t lead to the break up of the group. After a lot of talking, the ex-partners were even able to complete a world tour successfully. An incredible achievement, considering the tensions. Björn has a new wife, Lena. Agnetha will continue on her own and has stated: “There’s no such thing as a happy divorce.” ‘The Winner Takes It All’ was a heartbreaking testimony of that.

Six months ago, ABBA’s mental resilience was once again tested to its limits. While filming a television show in Munich, they received the (umpteenth?) phone call that their children were going to be kidnapped. The quartet flew back to Stockholm head over heels and lived in fear for a considerable amount of time. The assassination of their colleague John Lennon underlined how real the danger is.

To let their nerves calm down a bit, manager Anderson decided not to plan any new activities for the group. Björn and Benny worked on a new album, Anni-Frid took some classes in French language and Agnetha devoted her time to a non-smoking campaign. But like a thunderstruck in a clear sky, Anni-Frid and Benny recently announced that they were putting an end to their marriage as well. Shortly after that, Benny introduced his new, ten years younger girlfriend. And Stig was back to his headaches. The question is whether ABBA still exists. The members only see each other in the studio during recording sessions. They are only linked to each other on a business level. On the other hand, the four of them might be able to distance themselves from the emotional side and continue working as musicians. We hope so, for the fans. And for racing driver Jan Lammers as well, because since recently, ABBA is his sponsor. More about that soon in our pop journal.

Monday, 9 November 2009

Pop Foto, November 1978: ABBA doesn’t want any scandals

ABBA’s latest 1978 summer pictures inspired Dutch magazine Pop Foto to write a story about ABBA’s difficulties to achieve a breakthrough in the US. According to this article, the reason was the lack of scandals...
Despite the enthusiastic response to ‘Dancing Queen’ and ‘Take A Chance On Me’ in the authoritative American charts, the Americans don’t trust ABBA one tiny bit! They think it’s ridiculous that ABBA still hasn’t caused any scandal yet!

It happens to be a fact that people are raised with scandals on the other side of the ocean, it’s just a part of American show business, and that’s exactly why the two, almost perfect ABBA-couples are observed with suspicion in the USA. In Australia, it was exactly that lack of gossip and scandals that made sure that one in every four Australian households had an ABBA-album in their record collection, and made them incredibly popular down under. The Germans clasped ABBA, and especially the lively Anni-Frid, to their hearts for eternity when it became known that Frida’s father was none other than the German Alfred Haase!
And here in our own little country, we were already won over by ‘Waterloo’. “We discovered all these kinds of things when we started paying attention to them!” is what the ABBAs themselves are stating. “We were wondering why ABBA was received with so many mixed feelings in America, and this is actually the most logical explanation. Imagine, when Agnetha threw a herring at Björn’s head in a hot tempered mood, it made huge headlines, the Americans couldn’t stop talking about that. But in the States they hardly paid any attention to the birth of Christian, the youngest ABBA offspring, while European journalists tripped over each other to obtain those first pictures of Christian. Isn’t it strange, how different the reactions of people can be,” ABBA-mastermind Stig Anderson clarifies. “But that definitely doesn’t mean that we will start creating artificial scandals!” Benny rapidly explains. “We are mature people, we refuse to behave differently to how we really are! Getting drunk at press conferences, we leave that to the young punks. And if that’s not enough for the Americans, well, then so be it!”
Luckily, there are plenty of other things that the American record buyers know how to appreciate. Like the impressive business empire that Benny, Björn and Stig have built with their ABBA-earnings. And the marvellous success of ‘Money, Money’ in the top ten of the Soviet Union!
“Just wait until our new album is released at the end of this year,” Anni-Frid grins. “Then they will change their tune in America!” And while the latest ABBA-blockbuster ‘Summer Night City’ is making its unrelenting way up the charts over here, one significant question remains unanswered: Will they, or will they not go... to America?

Saturday, 7 November 2009

Hitkrant, August 1977: ABBA’s island - Agnetha and Björn want peace and quiet

In the blue water of the sea at the Stockholm coast, there are hundreds of islands, varying in size from tiny to middle-sized. One of them has been bought by ABBA and except for being a splendid and rough piece of land, there are a small recording studio and three houses as well. It’s there where you’ll be able to find Agnetha around this time of the year, who will be soaking up the sun together with Björn and Linda.

It’s going to be a very special holiday, this time. Not only because, for the first time in years, the ABBA-members have the opportunity to catch their breath for a while, but also because Agnetha and Björn will be able to prepare themselves in all peace and quiet for the arrival of their second child, in November.

Frida and Benny will probably not join them: they love to spend their holidays at far-of, exotic beaches. But Agnetha and Björn prefer to stay close to home.

There isn’t much comfort on the ABBA-island, but Agnetha and Björn don’t think it’s that important.
“The most important thing is that we’re not bothered by anyone,” Agnetha says and Björn adds: “There is no telephone and although that’s less convenient for Agnetha...” A thump from his blonde wife prevents him from finishing his sentence, but then Agnetha herself admits: “Yes, I have a habit of hanging on the telephone for hours, especially with my mother who always wants to know exactly how Linda is doing.” “The highest phone bill in Scandinavia,” Björn says, who has to hide away rapidly to avoid another thump.

The only thing that the Ulvaeus family is concerned about on their island is peace and quiet. And that’s just what they’ll get in abundance; lounging around, soaking up the sun, taking a ride with the boat and most of all, playing with Linda. Because Agnetha and Björn don’t see very much of their daughter and that’s why they grab every opportunity they can to spend time with her.
They will need their holiday, because after that there’s another busy time ahead of them. That’s why we grant Agnetha, Björn and little Linda their little time off wholeheartedly.

Sunday, 1 November 2009

Muziek Parade, June 1977: The ABBA Story, part 2

Part two of the ABBA-story, as published in Dutch magazine Muziek Parade in 1977.
In part one of this exclusive ABBA-story, you’ve been able to read how the quartet grew up and when and where they’ve had to deal with which problems in their short life. But a well-known musicologist once said: “Not everything is coming up roses on the way to the top. You must have experienced the pricking of the thorns as well.” Well, Anni-Frid, Benny, Björn and Agnetha surely did. All four of them have experienced their own worries and through these experiences they’ve become richer and stronger. Especially richer in the sense of ‘character’. Or you might say ‘hardened’, because only the strongest are able to pursue the road through the jungle to the top. But, the foursome had not reached that top yet.

There were four young people, with their special qualities and talents. How did those four get together and who lit the fire to success? Because that was actually the situation that the four of them were in. The same situation in which the Beatles once found themselves. Four talented people had to meet someone like Brian Epstein to make them immortal.
For ABBA, that person was Stikkan Andersson. He was called Mr. Show Business in Sweden. A relentless worker, who managed to pave his way to the top with his brains. Stikkan, a former school teacher, grew up without a father. His mother wasn’t married. Nowadays, people in Sweden shrug their shoulders about a situation like that, but at the time in the town of Hova, near Gothenborg, people thought otherwise. Especially in 1931. Stikkan felt like some kind of underdog, a misfit and to stand out, he decided to study and work very hard. He took all kinds of jobs after school-hours to get the money for a real guitar. When he barely had one, he started playing in local bands to make even more money... to be independent. He was fifteen years old when he left school and he started writing songs right away. He wanted to make money to finance his studies. His aim: becoming a teacher. He was eighteen years old when his first song was published. Stikkan’s biggest problem was that he couldn’t write music. He played like a devil and he had the best ears, but he couldn’t write. He made up all kinds of songs: folk songs, revue pieces. He sang and played them in the parks near Gothenborg. Alone, but together with a friend as well. In between all these activities, he succeeded in becoming a teacher and he started to teach chemistry and maths in Stockholm.
Even then, he found the time to perform in the evenings and write songs. In 1960, his job as a teacher came to an end. He wrote a song for the well-known Lil-Babs: ‘Are You Still In Love With Me, Klas-Goran’. It became a big hit. Then, Stikkan actually realised that show business was his future. Now, Stikkan tells MP: “It had taken me a whole lot of effort to achieve what I wanted: becoming a teacher. But show business got hold of me. If I had remained a small force in that merry-go-round, I would have returned to my old job, but everything pointed to the fact that I could reach the top.” It just goes to show, that you can’t plan everything in your life. After his song for Lil-Babs, there was a huge demand for songs by Stikkan. Everyone wanted to record something that he had written. That’s why he rented a place, put a desk in it with a ragged typewriter on it and he started his own publishing company. It seemed as if a breath of fresh air was going through the music business in Sweden. An exporter had been added, because the first thing that Stikkan did was write letters and send them out all over the world. In every letter he asked: do you want to translate my songs and have them recorded? He also asked these foreign publishing companies to give him songs that he could translate into Swedish. Alas, Stikkan worked like a slave. In Sweden, people said: “He is a living dynamo.” And that’s true. Even now. “You can only achieve something by working very hard,” Stikkan says now, “I work eighteen hours a day and I still don’t have enough time.” Stikkan rapidly changed his name into the simpler Stig. His hard work and understanding of the business once took six of Stig’s songs into the top ten, an absolute record in Sweden. After having worked five years as an independent, he counted the number of songs that he had written: 3.000... Like we said, Stig brought new life into show business. Up till then, it had been an drowsy bunch. He whipped it into shape and everyone saw that it was good. Does he have bad qualities as well? “Yes,” he says, “I’m very selfish and I have the nerve to admit that I work hard and have talent. My biggest mistake: I can’t relax.”
An honest guy as well, that Stig. Due to his approach, that was completely his own, his hard work and his know-how, Stikkan became Sweden’s biggest music publisher. He dominated the charts. He was the man who could spot a talent at a mile’s distance. It was that Stig, who acquired the nickname Mr. Show Business. It was that Stig, who caught Björn in his nets. Stig says about Björn: “I saw his talent right away. Björn is musical, he is intelligent, he’s also a good leader. And you mustn’t underestimate that last aspect. Show business is a very hard profession. There’s a huge amount of gossip. It demands a lot from a person. Björn has the trait of being a match for these tensions, that are inherent to this crazy world of being an artist.”
Meanwhile, Stig had founded his own record company (Polar Music) and presented his plans to Björn. “I knew Björn pretty well, but when I told him about my plans, it was as if I was talking to my reflection in the mirror. Björn was bursting with ideas and he offered suggestions that I hadn’t even thought about myself.”

Benny-Björn
The Swedish pop scene of the sixties was dominated by a small group that hardly knew or saw each other, because they were constantly touring all over the country. It was only by coincidence that they met each other. Benny and Björn met each other at one evening in a motel, just outside Västervik, Björn’s place of birth. The Hep Stars were there and the Hootenanny Singers as well. In the bar, they were chatting and gossiping along. But Benny and Björn engaged themselves in a conversation about music. How it should be played, what should be played and Björn now remembers: “It was like I was talking to myself. I was amazed by the fact that Benny thought the same way about the music business as I did.”
Björn and Benny agreed about one thing right away: the Hep Stars and the Hootenanny Singers should only sing their own compositions, instead of putting covers on their repertoire. It was that same evening – or rather night – that Björn called his father and asked where he could rehearse together with Benny. Believe it or not, but a place was found with a piano in it. All other amplifiers and so on were carried to that place and Björn and Benny played till the break of dawn as if their lives depended on it. Björn had worked with other people and Benny had written songs with friends as well, but never before had there been such an understanding from the word go as there was now. Early in the morning, Björn and Benny had to leave the rehearsal room because the local farmers had to work there. But one thing was certain: a new twosome had found each other. A lot of sessions would follow in Stockholm and some time later, the first joint song saw the light of day: ‘Isn’t It Easy To Say’. It was recorded by the Hep Stars. The second song: ‘Flower In My Garden’, once again for the Hep Stars. “We couldn’t write a single note,” Benny tells MP, “and we had our own way of working. We just played along and as soon as we had found a hook that we liked, we elaborated on that. Writing lyrics wasn’t an easy task for us either, so we saved that for last. We started with some ‘lalalala’ and then we moved on to words that suited the notes. It’s just as well that no one has seen us on the job,” he remembers while roaring with laughter, “otherwise they might have put us away in a mental institution.” Still, it took a few more years for Benny to leave the Hep Stars. To MP: “It’s not easy leaving your friends.” But still, he chose to go his own way and he suggested to Björn to continue writing songs together. Björn introduced Benny to Stig Anderson who remembers now: “I was rather surprised that Björn introduced Benny to me. Two completely different personalities who wanted to start something together. Obviously, I support every initiative and later on, I understood why those two complemented each other so well. Because of the music.”

The commercial Björn founded his own company together with Benny, Union Songs, and put it in Stig’s stable. It was the intention that Björn and Benny would compose the songs and that Stig would supply the lyrics. In show business, nothing is more difficult than the kind of collaboration that Björn, Benny and Stig had. But the threesome got along splendidly.
Björn tells MP: “The collaboration was running smoothly. Benny and I worked out our ideas and put them on tape. Only then, Stig was involved. And he always had something good to add. The good thing is that we actually never had any arguments among the three of us. Of course we’ve had some disagreements about compositions, but arguments, no, never.” And Björn adds: “In our profession, you can’t have any arguments, it’s disturbing and paralysing. You can’t create something good with someone that you don’t get along with.” And the threesome was a success because of the amicable bond between them. That foundation turned this threesome into probably the best team in the history of music.
Stig, with his commercial insight, suggested to provide all the songs with English lyrics from now on. Stig: “When you write in Swedish, you only sell records in Sweden. But show business is an international business and English is pop music’s language.”
A candid Björn: “I feel most comfortable when I have to prepare a recording session.” He likes to take care of everything. “I feel at home in the studio. There’s always a wonderful atmosphere. An exciting atmosphere as well. I like that. On stage, I’m rather shy and withdrawn. If I had to choose between performing on stage and working in the studio, my choice would be the studio. In the long run, I want to end up in the studio anyway. I can’t go on traveling forever.”
What very few fans know is that Björn travelled along with the Hep Stars for a while... and together with Benny, he recorded an album, titled ‘Happiness’... which was an enormous flop. They recorded a single together (‘My Kind Of Girl’) which became a hit in Japan, but not anywhere else. The Hep Stars and the Hootenanny Singers both fell apart. The four remaining Hep Stars formed another group under the name The Rubber, but eventually had to give up.

Björn - Agnetha
A romantic bird would probably be inspired by the following lines: It was on a Sunday... just out of a sad love song... sad and slowly the rain was falling down... a gloomy day. But Björn thought otherwise. He bounced out of his bed because Sunday is his day. To get out and get some fresh air. He turned on his radio and... all of his intentions vanished into thin air: he heard a crystal-clear voice, sentimental, sweet, engaging. He listened to the entire song. The dry announcer said: ‘I Was So In Love’, sung by Agnetha Fältskog. Björn fell in love instantly... with the voice. Still, it would take a few more months before he would meet this girl. He bought the record and listened to it a thousand times. “I was fascinated. I hadn’t heard such a sweet voice before. I even took the record along while travelling and played it when I was alone in my room. That girl just had to be sweet, soft and nice.” This is what Björn says now. A couple of months later, it happened in Gothenborg. The Hootenanny Singers and Agnetha would perform there. “A dream of a girl walked up to me,” Björn says, “and she said: ‘Hello, I’m Agnetha, I’ve always wanted to meet you’.” And it turned out that Agnetha loved Björn’s music. Björn and Agnetha gazed in each other’s eyes... love at first sight. Björn: “She was exactly like I had imagined she would be.” Agnetha: “In reality, Björn looked far more handsome than on the record sleeves.” Only three months later, they got engaged and decided to live together in the Kungsholm area in Stockholm.

“I had to get used to this delicate doll,” Björn explains, “because in reality, she’s a temperamental girl. Whenever we have an argument, she throws all kinds of things at me, but then she’s over it. Agnetha needs all that tossing and throwing.” They didn’t stay together very long, because Björn had to go on tour through the country with his Singers and Agnetha had to perform at several venues as well.
The blonde beauty: “I thought it was awful to be alone again. Okay, he called me constantly, but that’s not the same as being together. I missed Björn terribly, to the extent that I didn’t want to perform any longer. Not because of the travelling, but because I could hardly see Björn, if at all.”
Still, Agnetha and Björn found the time to go on a holiday to Cyprus and this laid the foundation for a tighter collaboration. Back in Sweden, the couple recorded their first album together. In October 1969, they got engaged officially. The papers wrote: ‘The pop romance of the year’.
Agnetha and Björn got settled in a three-room apartment in the expensive Lilla Essenger district in Stockholm. Thinker Björn had decided something else: “Agnetha, I believe it would be better if we don’t perform together too much. If we see each other day and night, our relationship might come to an end rapidly, statistics are proof of that.” Although Agnetha thought otherwise, she agreed. Agnetha and Björn got married on July 6, 1971. In Sweden, it’s any girl’s dream wish to get married in the summer. That’s the time of liberation. The snow has melted... the country is being kissed by the warm sun and... caressed by the crystal-clear sky. That’s what the poet says. Agnetha became the most beautiful bride that Sweden had ever seen. Björn had found an old Gothic church. As white as a sheet. In the idyllic town of Verum in the county of Skane, in the south of Sweden. This marital year also turned out to be the year that Agnetha, Björn and Benny went on a joint tour. “Our threesome received a very good response,” Björn tells MP, “but still something was missing. We weren’t complete.” Their lives became even more incomplete when Björn got the news from Stockholm that his mentor Bengt Bernhag had committed suicide. Bengt had had surgery and he would remain an invalid. He couldn’t bear this thought and ended his life.
Bengt had been working closely with the boys for years and was Stig’s partner as well. Björn and Benny got in a boat and steered it to the middle of a nearby lake and talked about the situation. Björn and Benny still do this today whenever they have to make difficult decisions. On that lake, they decided to take Bengt’s place, beside Stig. At the same moment that Bengt passed away, a record produced by him was in the top ten, titled ‘Never More’... The artists: Hootenanny Singers.

Anni-Frid-Benny
Motels are strange places. Lonely places. But also places where contacts are being made easily. We’ve seen this with Björn and Benny’s first meeting. It was this night ‘on the road’. After a performance, Benny went into the bar to get a nightcap, he felt tired and hung over. A beautiful, elegant girl was sitting at the window. With beautiful hair. Benny recognised her but he couldn’t place her. He asked the bartender who she was. “Her name is Anni-Frid Lyngstad. She’s a good singer,” was his answer. A while later, Benny sat down at her table, after having introduced himself. Obviously she knew Benny from the Hep Stars. Anni-Frid remembers: “Actually, nothing special happened. There was no sparks flying, or anything. We drank something together, chatted with each other and said goodbye.”
And Benny: “I didn’t expect that we’d meet again.” But then they run into each other again in a radio studio. They are guests on a game show. After the recording of the show, Benny asks Anni-Frid to go and have some dinner. She accepts his invitation and that evening, they talk more than they eat. They talk to each other for hours on end and all of a sudden: they have a connection...
Up till then, Anni-Frid had been living a lonely life. She had divorced from Ragnar Fredriksson in a pleasant way and now lived in Stockholm. “I met Benny at the right time,” she says now, “I was very lonely, spent most of my time alone in my apartment and thought about the children constantly. I was withering away. I missed the solid base of a marriage. I need something to hold on to.” And her career wasn’t running very smoothly either. She had released nine singles in the past three years and two of them made the charts. She did some irregular TV-performances. Actually, Anni-Frid was looking for the right material to record. Time and time again, she had declined all the pop material that she had been offered.

Anni-Frid and Benny started to live together on April 1, 1970 in the Vasastan district in Stockholm. It was a small apartment on the first floor near a busy street, that they turned into a love nest. But it was too small, because there was no room for Benny’s piano. The double bed took up a lot of space and there was hardly any space for a chair due to the piles of records. Benny to MP: “Although it was small, it was wonderful being with Anni-Frid. It’s just that we went out a lot, especially to people who had a piano. Or I would go to the church to play the organ.” Benny and Anni-Frid are still not married, but every year they have a celebration on April 1. And that’s no joke. Benny and Anni-Frid don’t really believe in a marriage certificate. “We got engaged in August 1969, that was an important decision for us.” They got engaged at a well-known restaurant called Hamburger Bors, where Anni-Frid was performing at the time, together with pianist Charlie Norman.
Anni-Frid experienced a severe backlash from the press when she got engaged to Benny. Headlines like ‘singer leaves her family to play with the big boys’ were the order of the day. The media weren’t easy on her, but she fought her way back, together with Benny. “You can’t fight the gossip that appears in the papers,” Anni-Frid says, “that’s why it’s so important to have a strong person beside you, who helps you through a backlash like that and Benny was there for me. I’m eternally grateful for that.”
For a while, Anni-Frid even considered bringing her children into the apartment, but there wasn’t even room for a piano, let alone for two children. “Then I made the decision to leave them with their father permanently.” A while later, the couple moved to a romantic, eighteenth century house in Stockholm. Why? “Now we get much more space. I can have my children to come over for visits here,” Anni-Frid says.
Life goes on, Benny keeps on touring and Anni-Frid has some travelling to do as well. And the thing that happened to Björn and Agnetha, now repeats itself: Anni-Frid and Benny can’t live without each other. They think it’s awful having to work separately. Even to the extent that she would rather not fulfil several engagements with Charlie Norman to be able to be with Benny in Stockholm, at least for a few days. That decision led to the discontinuance of the contract with Charlie.
Anni-Frid is fully welcomed in the group that Stig Anderson has assembled around him. She’s a complete part of the package, although a musical collaboration is not in the cards, not yet. Björn and Agnetha and Anni-Frid and Benny get along great, visit each other’s homes, go to the opera together, attend ballet performances and even initiate classical-themed record evenings for friends and acquaintances.

Thursday, 29 October 2009

Hitkrant, October 1979: ABBA played a successful home match

A report from Dutch magazine Hitkrant about ABBA’s first concert on the European leg of their 1979 tour, taking place on October 19 in Göteborg, Sweden.
Göteborg, October 19: the Scandinavium, the gigantic concert hall in the Swedish city is being besieged by young as well as older people. They all came to watch their own ABBA perform in Europe for the first time on their world tour. So it’s a home match, that’s being mastered by Agnetha, Anni-Frid, Benny and Björn very favourably! A dazzling concert; you wouldn’t think it’s possible that the quartet has already completed 18 shows on this tour.

They look radiant, all four of them and judging by the tempo of this performance, you wouldn’t think that the tour is already halfway through; there are still 22 shows in Europe on their schedule and last Wednesday in Rotterdam, you’ve been able to see with your own eyes that ABBA is younger than ever before!

Obviously, the invitation that Hitkrant received to attend the first concert in Europe was taken with pleasure. Therefore, we could see and hear with our own eyes and ears what ABBA is capable of.

We’ve listened to 22 sparkling songs. Among them obviously the familiar hits, like ‘Voulez-Vous’ (that opened the show), ‘Knowing Me, Knowing You’, ‘Chiquitita’, ‘Money, Money, Money’, the new single ‘Gimme Gimme’, ‘Fernando’, ‘Does Your Mother Know’ and the closing song ‘Dancing Queen’.
But we also heard and saw two brand new songs: Agnetha’s solo at the piano in ‘I’m Still Alive’ and ‘The Way’, in which Benny took out his accordion once again. There was also one song without the four stars: ‘Not Bad At All’, with tour manager Thomas in a leading role.

An experience, this concert, and living proof of the fact that ABBA – contrary to all the rumours – is still alive and kicking! For that matter, the pleasant after party that we were invited to after the show was an experience as well. Hitkrant’s Dream Wish winner Yvonne van der Meulen from Apeldoorn (the invitation applied to her as well!) got the opportunity to meet her favourite stars, hand over a present and chat about the performance.
But more about that in the next Hitkrants! Our photographer Aad Spanjaard has taken so many pictures that we could fill twenty Hitkrants with them. We won’t do that, but in the near future you will be able to enjoy exclusive and wonderful shots of ABBA, like they are today: four genuine artists who prove that they rightfully belong to the main attractions of pop music!

Sunday, 25 October 2009

Joepie, 1978: ABBA about their distant future – Björn and Benny in the music business, Frida solo and Anna-Frid the children!

An article from Belgian magazine Joepie in which Agnetha is called Anna-Frid. The picture once again shows that there was no doubt about who were ABBA’s visual attraction.
In the entire show business, there is probably not a single celebrity, no matter how big his fame may be, who is convinced that his success is going to last a lifetime. Obviously, they hope it will but there’s a major difference between dreams and reality, meanwhile many superstars are well aware of that. The biggest pop phenomenon of the past five years, ABBA, knows it as well and we discussed this issue with the Swedish pop millionaires.

It strikes us that the ABBA-members are actually far less concerned about their musical future than the rest of the business of which they are the centre of attention since ‘Waterloo’. They’ve made it, they became pop millionaires, but so what?
“For me, ABBA was far more exciting in the beginning than it is now,” Frida readily admits. At which Björn puts the concepts of fame, image and money in the right ABBA-proportion. “The perfect satisfaction for an artist is when people love what you are doing,” he says. “When they buy your records, it proves that they love your music. It’s not a question of making lots of money, but knowing that everybody loves what you’re doing. Therefore, it would be a complete lie to claim that we wouldn’t care at all if the audience would stop buying our records. But we know that it’s bound to happen sooner or later, unless we will put an end to ABBA ourselves before it happens.”
The ABBA-members actually never cared much for the glitter and glamour of superstardom and never did something special for that either.
“We’ve never been hungry for the outward appearance of success,” Björn emphasises. “The glamour might not be there, but the music is, and that’s the most important thing, that’s what it’s all about.”

We wonder if they haven’t reached their peak by now, after having achieved the absolute top in Europe and many other countries in the world.
“It’s hard to say,” Björn muses. “Where is that absolute top? Last year, we sold about three million records in Australia and in a way that’s an absolute top for that country. It looks like this will happen in Germany and England this year. But in the United States, we actually haven’t sold that many records, up till now two platinum albums. And that’s not an absolute top at all in that giant pop country. Therefore, we can still achieve a new peak over there. We are still breaking into new markets. Although we probably do have the feeling that it would be all over for us if we wouldn’t sell any records in our own country any longer, even if we would still sell millions of records abroad.”
For that matter, if the record sales would slow down, there will still be enough musical chores in the several companies that they own, and in their highly modern recording studio that will open at the end of April in Stockholm. Looking forward to this occasion, Frida is dreaming out loud about a solo career.
“I have already recorded a couple of solo records,” she says. “I have an enormous admiration for Barbra Streisand’s singing technique and I’m doing everything in my power to enhance mine. I want to be prepared for the time when ABBA is all over.”
And what about Anna-Frid, we ask Björn. “And what about our children,” he smiles diplomatically...
“Actually, we don’t like being recognised constantly,” Frida adds, “but there is no other way for a successful pop group. Although I have to admit that it felt rather pleasant in the beginning while it’s a little annoying now.”
At which Benny says in a friendly way: “I won’t have anything to do with all the outward appearances of fortune and fame. I don’t even want to have an image! If we have one anyway, then that’s actually forced upon us from the outside. We deliver our music and that speaks for itself.”

Saturday, 24 October 2009

Bravo, December 1976: Benny reveals his secret

Part two of the Bravo series about the ABBA-members.
How does Benny Andersson create the ABBA-superhits? How does he live privately? For the first time, he reveals in an interview what no one knew about him yet...

Bravo: For three years, you’ve been writing the melodies to the ABBA-hits. Are you a genius?
Benny: “For heaven’s sake, no. I’ve just learned my craft from the basics. I originate from a very musical family, I learned how to play the flute when I was four years old, and the accordion when I was six. For years to come, this remained my favourite instrument. My parents and I were performing as a trio with Swedish folk music. Around my place of birth Stockholm, I was even some kind of child star and – barely being able to write – had to sign autographs.”
Bravo: When did your pop career start?
Benny: “Already when I was seventeen years old, not many ABBA-fans are aware of that these days. At the time, 1963, the Beatles had their first hit in Sweden with ‘Love Me Do’ and I was fascinated by this new sound. After a long discussion with my father, I left our family trio and founded the Beat group Hep Stars. It didn’t take long before we were called ‘Sweden’s answer to the Beatles’. Around this time, I started to compose my first songs and managed to score my first number one hits in Sweden. Altogether, the Hep Stars received eight gold records, four of these were entirely my compositions. At the time, I thought I was the best, I gladly let myself be celebrated as a star at parties and for a while I had five girlfriends at the same time...”
Bravo: That’s the complete opposite of the current state of affairs, since ABBA is known as the ‘cleanest’ group in the world...
Benny: “Like every young man between 17 and 20, I had some wild times as well. That’s simply how it should be. I don’t like to talk about it much these days, because Anni-Frid tends to get a little annoyed by it.”
Bravo: Did you ever flirt with Anna?
Benny: “A little, obviously, when we just started out. I’m a curious guy and I wanted to find out how Anna is like, whether she liked me. She really delighted me, to be honest. But that was just playing with fire. I’ve never made any serious attempts, because for me, the girlfriend of a mate like Björn is obviously off-limits.”
Bravo: What do you like especially about Anni-Frid?
Benny: “She is a passionate woman in every situation, it doesn’t matter if she’s at home cooking or dancing around like a teenager in a discotheque. Although we have been together for seven years already and have two children, our relationship is full of surprises. Recently, when I came home, Anni-Frid was waiting for me, wearing the same miniskirt that she wore when we first met. This really blew me away...”
Bravo: According to rumours, all ABBA-hits are being composed on an island, the location of which you won’t reveal. Is that true?
Benny: “Indeed, that island exists. It takes an hour to get there (by boat) from Stockholm and it’s so small that you can get around it once in five minutes. Björn, Anna, Anni-Frid and I have two houses there. We spend most of our time there when we are working on new songs.”
Bravo: Do the ABBA-songs come into being with a special formula?
Benny: “Usually, I come up with the melody and Björn with the lyrics. In the beginning, we work separately. While Björn – who’s best at speaking English – is writing the words, I’m simply jingling away on my keyboard, at which only my dog Zappa is allowed to listen in. As soon as I like a melody, I’m singing some dummy lyrics to it in the vein of ‘the pigs have crooked legs and a curly pig-tail’. Very often, children’s songs give me an idea as well. When this work is roughly done, I play it to Björn, who then writes a decent lyric to it. It often takes hundreds of hours of work before an ABBA-song is completely finished. We’ve worked a full three months on ‘Money, Money, Money’, before we were really satisfied. More than a dozen of concepts have been thrown in the waste-paper basket...”
Bravo: With this busy working schedule, is there any time left for some spare time and hobbies? Benny: “We simply take the time. I’m now 30 years old and I don’t want to die from a cardiac arrest when I’m 35. I’m keeping fit with cycling, tennis and sailing. Apart from that, I see to it that I’m not bothered in my private life. The only magazine in the world that is allowed to visit us privately, is Bravo...”